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How Employee Advocacy Can Amplify the Reach of Your Social Content

Organic reach on social media has become harder to accomplish. With social networks adopting a pay-to-play approach, it’s highly unlikely that the...

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2020 Blogging Trends Every Marketer Needs to Know

It’s 2020. The coronavirus has changed everything. So is blogging still relevant?

Here’s another way to ask that question: Do you still want to...

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Getting Creative with Marketing and Sales Strategy During a Pandemic

Regardless the industry, we’ve all been affected in some way by COVID-19.

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Red Flags to Watch for When Working with a Marketing Agency

You’ve been working a marketing agency for a while now, and something doesn’t quite feel right.

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7 Digital Marketing Mistakes to Avoid in 2020

The new year is fast approaching, and digital marketing keeps rapidly evolving. From influencer marketing and video marketing to marketing...

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Elite Digital Marketing Agency Celebrates Five-Year Anniversary

This month marks five years since the agency launched in 2014 — and some exciting things are happening behind the scenes.

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A Guide to Influencer Marketing

Most senior living organizations will tell you that word of mouth is the greatest contributor to full communities. Yet few invest in influencer...

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Can You Trust that Marketing Agency? Subtle Signs You Might Miss

Finding the right digital marketing agency is a little like online dating. You want to find a partner that understands your needs, is in tune with...

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3 Questions to Ask Before Hiring a Marketing Agency

Navigating the world of digital marketing is a daunting task for most senior housing operators whose time is already spread thin. Whether you’re...

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Static vs. Responsive Google Advertising: How to Increase Your Advertising ROI

All the stats show that seniors and their adult children are using the internet more and more every year to research assisted living options. Your...

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